Translate capability into consequence
Technical features are explained through the problem they solve before deeper detail appears.
Technical platform website
Splashnode
Technical product storytelling with the design and implementation close enough to correct each other.
- Role
- Website Designer + Front-End Builder
- Year
- 2025
- Product
- Technical platform website
- Users
- Platform buyers evaluating content, device, and data-management capabilities
Capabilities are not a story until the buyer can understand the outcome.
Splashnode combines content, device and data-management capabilities. Listing those features would describe the platform without helping a prospective buyer understand where it fits. The website needed a hierarchy that moved from use case and value into technical capability without losing credibility.
My contribution. I designed and coded the website experience, shaping section hierarchy, capability explanation, responsive behavior and front-end implementation.
Where the design judgment mattered.
Keep the buyer path visible
The page gives people enough orientation to understand the offer and a clear route toward evaluation or contact.
Let implementation test the composition
Responsive behavior and real browser constraints refine the design instead of being treated as a downstream task.
Experience model
From capability to use case to confidence
The design gives platform capabilities a clearer narrative structure and demonstrates my design-to-front-end workflow on a technical B2B product.
- 01
The opening establishes the platform outcome.
- 02
Use cases make capability concrete.
- 03
Technical detail supports evaluation.
- 04
Calls to action appear after enough context has been earned.
What this work demonstrates
A technical website that explains before it asks
The design gives platform capabilities a clearer narrative structure and demonstrates my design-to-front-end workflow on a technical B2B product.
Technical product storytellingResponsive web designFront-end implementation